You’ve probably heard the term “pyramid scheme” before. It’s something you’d probably avoid getting involved in, right? Well, that’s exactly what the industry known as vector marketing might consider you. Pyramid schemes operate on the principle that people who are willing to put in a lot of work will be rewarded with a high return on their investment. Sounds a lot like a traditional pyramid scheme, right? Not really. Because even though the two industries sound similar, pyramid schemes and vector marketing are two very different beasts. Here’s why.
Is Vector Marketing a Pyramid Scheme?
A pyramid scheme is a business model that involves the recruitment of new participants to sell products to the existing members rather than the general public. The scheme may be illegal in some countries. The company states that it does not operate as a pyramid scheme, but the FTC has taken an active interest in a few companies that are based on this model and is currently investigating them.
Why Is Vector Marketing A Pyramid Scheme?
- Pyramid Schemes are illegal in most countries and have been outlawed in the United States since 1959.
- Pyramid Schemes are based on a ‘pay for performance model, meaning that the more people you recruit and the longer you recruit them, the more money you make. This is not a sustainable business model, as no one can sustain recruiting enough people to earn a living from it.
- The only way to earn money from a pyramid scheme is to recruit more people into it by offering them things that they can’t get anywhere else, such as cars and houses. The cost of these things is very high in comparison to what they payout, making it impossible for most people to earn any money from their investment.
- In order to make any money at all with a pyramid scheme, you need to spend an extraordinary amount of time recruiting others into your business opportunity or ‘team’ which is another quality that is not sustainable.
- Pyramid schemes are based on a ‘pay for performance model, meaning that the more people you recruit and the longer you recruit them, the more money you make. This is not a sustainable business model, as no one can sustain recruiting enough people to earn a living from it.
- The only way to earn money from a pyramid scheme is to recruit more people into it by offering them things that they can’t get anywhere else, such as cars and houses. The cost of these things is very high in comparison to what they payout, making it impossible for most people to earn any money from their investment.
- In order to make any money at all with a pyramid scheme, you need to spend an extraordinary amount of time recruiting others into your business opportunity or ‘team’ which is another quality that is not sustainable.
- The majority of the people who join a pyramid scheme will be unable to earn anything from it. This is because the majority of the people who join a pyramid scheme will not be able to recruit enough people into their team to make any money from it.
- The only way to earn money from a pyramid scheme is to recruit more people into it by offering them things that they can’t get anywhere else, such as cars and houses. The cost of these things is very high in comparison to what they payout, making it impossible for most people to earn any money from their investment.
- In order to make any money at all with a pyramid scheme, you need to spend an extraordinary amount of time recruiting others into your business opportunity or ‘team’ which is another quality that is not sustainable.
How Does A Pyramid Scheme Work?
- The most important thing is to sell the product for the lowest price. If you sell the product for $10 and you can sell it for $5, then you need to do a great sales job to get people to buy your product at the $5 price. You should not charge under $10 because if you charge less than that, people will buy your products because they think that they are getting a good deal. If you charged them $5 but they pay only $3, this is called “bait and switch”. So make sure that your company sells its product at a reasonable price so that people will be willing to buy it because they think that the product is worth the money.
- Another thing is your marketing technique or sales technique must be good enough so that customers will want to buy your products and will not want to go back home empty-handed. You should sell your product in such a way that customers will be tempted to buy it. If you do not sell your product in such a way, people will not want to buy it because they think that it is not worth the money or they think that you are trying to cheat them.
- You need to build a great image of your company so that people will know about the quality of your product and will want to buy it. You should have the best website so that when potential customers go online, he or they would see how great your company is and then would want to buy from you.
- Another thing is if you have an attractive business model, people will definitely want to buy from you because they think that they are getting a good deal with this kind of business model. They may also think that since you have an attractive business model, then the quality of your products must be good enough and they would easily get good results with this kind of business model.
- Another thing is if you have a good product, people will want to buy the product because they would think that they can get good results with this kind of product. If people think that the quality of your products is good enough, then they will definitely want to buy them. So make sure that your products are tested and approved by some kind of organization so that people would not be afraid to buy from you because your products may not be safe for them or do not have any effect on their life if they take them once in a while.
- Another thing is you need to give free samples of your product when you sell them so that people will know about the effectiveness of your product and how great it is and then they would want to buy it at full price because they would think that this is a great deal for them. If you do not give samples or if you charge extra for giving them, people will think that this is an expensive business and they would not want to buy because they would think that you are trying to cheat them. So make sure that you give samples and charge them only if your product is worth it.
- Another thing is if you have a good business model, then people will definitely want to buy from you because they think that they are getting a good deal with this kind of business model. They may also think that since you have an attractive business model, then the quality of your products must be good enough and they would easily get good results with this kind of business model.
The Final Words
If you’re still thinking about joining a vector marketing program, there are a couple of things to keep in mind.
First, you won’t make any money in the first month. That’s because you have to be a member for at least three months before the program starts making money for you.