Since the inception of luxury and high-end motoring, cars have always been seen as an asset to showcase your wealth to the world. From Bentleys to Rolls-Royce, there have been several high-end car manufacturers that cater to this demographic. Depending on what car you drive, most people will assess your wealth and even personality. This is especially true for entrepreneurs who want to attract possible clients and customers, showcasing the success of their business or organization. In the current market scenario, a budding entrepreneur can get a Porsche Macan without breaking the bank while a multi-million dollar business guru is more likely to buy an exuberant Bentley Bentayga to add it to his/her seasoned car collection.
As expected, there are plenty of options to choose from, and the choices mostly depend on the age group of the entrepreneur. Younger entrepreneurs will prefer fast and stylish brands like Porsche, Ferrari, and similar brands that offer sports cars and high-performance motoring, injecting a lot of fun into their lives. Similarly, bigger and more practical offerings will be preferred by family men, focusing a lot more on comfort and luxury than performance. At the other end of the spectrum, some entrepreneurs prefer smaller hatchbacks or hybrids, focusing on reducing their carbon footprint regardless of wealth.
Because of their career, entrepreneurs usually prefer cars that can cover long distances reliably in a short time. Models like the Mercedes-Benz S-Class and BMW 7-Series offer just that along with all the latest technologies to make sure the passengers are cocooned in luxury. The modern market also offers a wide variety of choices ranging from high-performance coupes to massive three-row luxury SUVs that ooze class.
Let’s look at some of the main reasons why luxury cars are meant for entrepreneurs and how they reflect personality and success.
As explained above, some entrepreneurs prefer different options depending on their personalities and lifestyle.
In most cases, black luxury cars are the default choice, showcasing their luxurious lifestyle and success. Black cars also represent an authoritative figure, giving them an extra dose of luxury. If we consider the interiors, a lot of luxury car manufacturers offer a lot of optional additions and features, allowing the customer to opt for a truly unique and revamped style. On similar lines, if they need to carry around their family in comfort, mid-sized cars and SUVs are also preferred. High-performance offerings are also available in the modern market for those seeking more fun.
Driving around in a car that reflects success will also allow the owner to grab more attention towards themselves and attract talent. More people will realize how successful you are and will want a piece of that action, creating a following in your wake. This is especially true when visiting other businesses or areas. An expensive car will allow entrepreneurs to make the right impression everywhere they go. But, since there are several expensive cars to choose from with varying types, let’s take a look at some of the most common choices and what they prioritize.
Among these SUVs, some entrepreneurs also prefer capable offerings with four-wheel drive to go on adventures. Showcasing an adventurous personality, these drivers are more authoritative even on the road. Large cars can also make the drivers feel more masculine and powerful on the road. Pickup trucks are also preferred in this case, mixing in more practicality and versatility.
The next common choice is a sports car. These entrepreneurs are younger and seek thrill over luxury. Sports cars grab a lot of attention on the road, helping them stand out and get noticed. They also showcase their wealth and risk-taking personality. Several manufacturers like Ferrari, Lamborgini, and more offer a wide range of performance cars to choose from, offering plenty of bling and style. Usually, entrepreneurs also have several other cars in their garages and only take these out when the situation demands it or they want to have some fun.
Some entrepreneurs who focus on the environment also drive around in small hatchbacks and hybrids, helping improve environmental sustainability. As of late, several celebrities have started focusing on environmental sustainability by driving around hybrids, leaving an impression on their fans. The same effect can also be considered for business owners, especially if your business focuses on environmental sustainability and eco-friendly products.
With such a wide variety of cars on offer, the type of car you drive as an entrepreneur will directly affect your personality and how your company is perceived by the public. In some cases, it will also depend on the type of company.
In most cases, different manufacturers cater to different lifestyles. Let’s take a brief look at some of the most prestigious brands on offer and what they focus on.
Mercedes-Benz – In most cases, the default choice for a luxury car will be a Mercedes-Benz. Owners who opt for one reflect successful entrepreneur who focuses on class and comfort above all else. Reflecting this, the brand mostly focuses on luxury and features above all else. Those looking for performance can also look at the AMG division.
BMW – Another popular choice for Entrepreneurs is BMW. Along with the luxury on offer, BMW’s offerings also focus on the driving experience, offering entertaining performance. Instead of being chauffeur-driven, most owners also like to be behind the wheel once in a while. Several hybrid offerings are also available from the brand. In many ways, BMW offerings are one of the most versatile and all-rounder options on the market.
Bentley – One of the oldest and most prestigious brands on the planet, Bentley attracts a niche segment of entrepreneurs who prefer performance and opulence above all else. The modern lineup also includes several practical options like the Bentayga SUV along with the classics like the Continental GT.
Porsche-Most Porsche owners are from a younger demographic, focusing on performance and speed. The brand also makes some of the best sports cars on the planet. Porsche also offers options that offer both luxury and performance with the Cayenne SUV and Panamera. The recently launched Taycan EV is also a popular option among entrepreneurs.