There is a popular saying, give and you shall receive. It’s called the law of reciprocity but the fact of the matter is, people love getting free gifts. In business, we hope that that free gift would in turn...
If you run a for profit website, you are probably already familiar with paid search traffic. This is website traffic that you pay for either per click or per impression with a company like Google. Per click is paid...
There is nobody in the world who doesn’t value recognition of hard work or any accomplishment, and the same applies to your employees. Every employee—from a simple tea girl to your experienced manager expects—expect to be recognized for their...
These days, many business owners are preparing to host corporate events. While there are many things that can be done to ensure that these events are very successful, determining how to increase attendee participation is one of the best...
A brand is way more than just a logo. Brands encompass the look and feel of products and services that businesses offer. Brand perception is now influenced by customer opinions more than ever. Most brand owners feel confident that they...
Selecting the best tenants for your property ensures long-term placement, solid income, reduced property damage, and fewer headaches. The process of choosing quality tenants is fairly simple, making it a worthwhile step to complete before renting your property. Most landlords require...
Throwing brochures, flyers and online marketing materials out into the world with no direction is a poor decision. You might assume that the more you market, the more business you will have. However, you need to focus these efforts....
As a business owner or manager, you often have a limited budget for business communication and advertising. Therefore, you have to use the meager resources efficiently to attain the desired business goals. These videos could be shared with clients...
Workplace discrimination brings down the morale of your workers as well as helps to label your company as one not to work for in your industry. While it may be normal to favor some workers over others, you don't...
If just a whiff of a 10-pound box of virgin clay is enough to send you off on flights of fancy, having a pottery studio at your disposal could make you downright giddy. Pottery has been around since early...