6 Quick Ways to Increase Your Food Truck’s Revenue


Owning and operating a food truck can be a great way for you to make a living. Not only can it be a fun way to interact with others and share your passion for food, but it can be quite lucrative as well. Right now, though, you might have found that your food truck just is not bringing in the revenue that you were hoping for. If this is the case, then you could be wondering if there are any changes that you can make so that you can boost profits. Luckily, making these six quick and easy changes might help you boost your profits more than you think.

1. Accept More Forms of Payment

In the past, food trucks were generally a cash-only type of business. Even though this might not have been a problem in the past, however, it can really put a damper on your revenue now if you aren’t careful. After all, a lot of people avoid carrying cash with them for safety or convenience reasons, and if you only accept cash, then you could lose out on business from these individuals. Therefore, now is the time to consider making changes so that you can accept more forms of payment. Luckily, this is easier now than ever before. For example, you can use your smartphone or tablet to begin accepting credit or debit card payments or mobile payments. This can make things much more convenient for both you and your customers and can help you avoid missing out on the customers who don’t carry cash on a daily basis.

2. Change with the Seasons

If your food truck offers the same old thing each and every day, then your customers might get bored with it. Consider changing things up and offering something new every now and then so that you can keep people intrigued. For example, consider changing with the seasons and offering seasonal foods. This can be a nice, festive way of shaking things up and keeping people interested in what your food truck has to offer.

3. Offer Catering Services

Have you ever thought about offering some form of catering services? You might find that local offices will be more than happy to pay you for food for their employees. Plus, food truck weddings are all the rage nowadays, so if you are willing to work at wedding venues, you might find that you can attract more business than you will be able to take on.

4. Find Cheaper Suppliers

The more that you spend on food and other supplies for your food truck, the less you will make. Therefore, if you have not done so in a while, it might be time for you to start shopping around and comparing prices from various suppliers. Then, you may be able to find better deals.

5. Offer Add-Ons

Offering simple add-ons for your foods can be a good way to bring in a little extra money while offering something “extra” for your customers. For example, offering premium condiments or toppings for hot dogs or pizza can set your business apart and make it possible for you to bring in a little more money on each sale.

6. Boost Drink Sales

Of course, the main focus of your food truck might be to sell food. However, many people will want something to drink with their food as well. Plus, some people who might pass your food truck on the street might be thirsty rather than hungry and could be willing to spend a few bucks on something cold and refreshing. Therefore, if you have not yet made an effort to add drinks to your menu, now is the time to do so. Even offering bottled waters and canned sodas can be a good way to bring in added revenue and to ensure that you are offering everything that your customers want when they stop at your food truck.

As you can see, if you wish that your food truck was making a little bit more money, there might be hope. If you try some or all of these tips, then you might be surprised by how much more revenue you can see from your food truck in no time.